Sport is a universal language, building more bridges between people than anything else I can think of.
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I believe that sport matters greatly to both individuals and to society and I believe that strong and regular sports habits in adults have to be embedded from an early age which means that access to engaging sport at school should be a priority for every Government. Positive school sports programs are the fundamental foundation of a healthy sports clubs network.
Most successful sportswomen and men I know began their love of sport in school, then through local and national clubs and into a structured, funded elite pathway accessing first class coaching to events and Championships funded by national, regional and international sporting federations. I hope you enjoy the stories, insights and wisdom of the athletes that have generously given me their time through my Extraordinary Tales Podcast:
Explore Sebastian Coe's impactful podcasts and initiatives.
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Nat Schiver-Brunt’s extraordinary career tells the wider story around the growth of women’s cricket across the past decade, culminating in the landscape-shifting launch of the Women’s Premier League in India earlier this year.
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Fred Whitfield, former President and Vice-Chairman of NBA franchise, the Charlotte Hornets. In this insightful look at some of the seminal moments which have shaped the sport, we cover brand Jordan, the genius of Nike, the art of deal making, the role of the NBA and much more.
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The inside story of a career dedicated to rugby. A former England and Lions captain, and now the man spearheading the sport, Bill Beaumont offers an insight into the game that no one else can.
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Golfing great Annika Sorenstam shares experiences from her glittering career, the significance of golf as an Olympic event and how the European Tour’s Scandinavian Mixed event is helping shape the conversation around gender parity within the sport.
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Medal-winning Para-Athlete, celebrated British broadcaster and great friend Ade Adepitan talked me through his remarkable life, including his journey into wheelchair basketball and the long and bumpy road to becoming a Paralympian.
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Angela Ruggiero is a four-time Olympian and American Ice Hockey hero. We discussed our shared experience of leading the IOC’s Athlete’s Commission, what the sporting landscape may look like in 10 years’ time, how best to continue championing women’s sport.
Billie Jean has left an indelible legacy that stretches way beyond the court. From her pivotal role in professionalising women’s tennis, to her ongoing efforts to drive greater inclusivity for the LGBTQ+ community.
